How much will this cost families on average each year?

Measure Z would generate a new ¾ of a cent for every dollar spent.  If a family makes $10,000 a year in taxable purchases, there would be an additional $75 in sales tax with the new rate. 

For a $50 dinner at a restaurant, it would be 38¢ more.

For a $100 purchase, it would be 75¢ more.

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1. What is Measure Z?
2. What would the new funds be used for?
3. What happens if the tax doesn't pass?
4. What items are charged sales tax?
5. Who pays sales tax?
6. How much will this cost families on average each year?
7. How is the sales tax spent in the City?
8. What is the sales tax rate? Who gets it?
9. If the sales tax does not pass, could others get the tax instead of Scotts Valley?
10. How else will the City address the need for more revenue?
11. How does the loss of Kmart and businesses like Scotts Valley Sprinklers hurt our needed revenue?